Fast casual seafood restaurant opening inside Broccoli Bill’s . . .
Slapfish, a modern seafood restaurant serving up bold, crave-worthy dishes in a fast casual setting, announces the opening of its first Midwest location in Noblesville. The newest Slapfish restaurant is located inside Broccoli Bill’s, 15009 Gray Road, Noblesville. Broccoli Bill’s is a family-owned, neighborhood grocery store.
Slapfish will hold a Grand Opening event at 10:30 a.m. on Saturday, July 20. The first 100 customers get a free lobster roll. The Noblesville Chamber of Commerce, along with Mayor John Ditslear, will host a ceremonial ribbon cutting.
Known for inventive dishes like the Clobster Grilled Cheese and Chowder Fries, the chef-driven seafood shack has created a niche in the marketplace, serving up creative seafood in a relaxed setting. Catering to health-conscious individuals and those looking to indulge, Slapfish Indiana will offer an array of heart-healthy dishes including the Ultimate Fish Taco, Epic Burrito, Simply Grilled Fish Bowl and the Power Bowl Salad. Slapfish also offers options for kids and has an extensive catering menu for groups and parties.
Slapfish Indiana is owned and operated by local entrepreneurs Mark and Lauren Weghorst. Mark is the son of Broccoli Bill’s owners Bill and Carol Weghorst. Broccoli Bill’s has been serving customers in the Hamilton County area for nearly 25 years as a neighborhood grocery store.
“Broccoli Bill’s and Slapfish are family-owned businesses, and Slapfish is a natural addition to the Broccoli Bill’s culture. We are committed to healthy, tasty, fresh food for you and your family,” said Mark Weghorst. “Slapfish will bring Hoosiers the freshest gourmet seafood dishes in the state while also offering a family-focused vibe at a price point that’s just right. We look forward to welcoming seafood lovers from across the region.”
Founded by Chef Andrew Gruel in 2011, Slapfish started as a food truck serving boat-to-plate seafood and quickly grew into 23 brick-and-mortar locations.
“We are confident that Slapfish Indiana will soon become the go-to seafood destination in the Indianapolis area and the surrounding areas,” said Slapfish Founder and CEO Chef Andrew Gruel. “Hoosiers can now enjoy high-end seafood at accessible price points at our first Midwest location. Slapfish is excited to be a part of the long-standing reputation of Broccoli Bill’s, which shares our focus to bring sustainable, fresh and healthy options to everyone.”
Slapfish Indiana will be open from 11 a.m. to 8 p.m. every day of the week. For more information on Slapfish Indiana, visit slapfishrestaurant.com.
About Slapfish
Slapfish is a modern seafood restaurant – seafood redefined with a fresh attitude, simple flavors and a healthy smack of fresh. Slapfish has created a distinct brand that revolves around drool-worthy “boat-to-plate” cuisine in a casual, relaxed setting. Chef Gruel’s menu boasts a variety of daily and seasonally changing features, seafood fresh from Sea to Table, and bib-worthy dishes with bold flavors. Slapfish Indiana is owned and operated by local entrepreneurs Mark and Lauren Weghorst.
As the nation’s fastest growing seafood restaurant and largest fast casual seafood concept, Slapfish has received numerous accolades, most recently coming in at number three in the “2017 Fast Casual Top 100 Movers & Shakers” list and QSR magazine’s “The 40/40 List.” Chef Gruel has also received top honors in the Orange County Business Journal’s “OC 500” ranking in 2018, Restaurant Hospitality’s “18 Innovators to Watch in 2017,” and in Nation’s Restaurant News’ “2017 Power List.”