Noblesville launches program to encourage downtown visitors

Submitted by City of Noblesville

As construction continues for the Embrace Downtown project, the City of Noblesville is launching a program to promote shopping and dining in downtown Noblesville.

As part of its commitment to assisting business owners throughout the construction, the Embrace Small Business stamp card program has been implemented to encourage residents and visitors to continue supporting local in downtown Noblesville. The project website has a page detailing the new program, participating businesses, and how to play. Go to EmbraceDowntownNoblesville.com/business-support to learn more.

“We understand the challenges that come with construction and how that impacts our downtown businesses,” Mayor Chris Jensen said. “We are committed to helping business owners while we make the improvements that are part of the Embrace Downtown project to promote a vibrant, healthy downtown economy.”

The stamp cards can be picked up at any participating business. Completed cards can be returned for a chance to win $250 in gift cards to downtown businesses. Ten winners will be drawn each month in April, May, and June.

“This program creates excitement and gives customers a reason to visit multiple small businesses in downtown Noblesville. It’s a win for everyone!” said Cheryl Schulz, owner of Alexander’s on the Square.

The Embrace Downtown project is a multi-phase initiative to create a more welcoming, accessible, and vibrant downtown Noblesville. Phase 1B construction began on Logan Street from Eighth Street through the intersection at Ninth Street.

Phase 1B is anticipated to last until this fall, weather dependent. Access will remain to businesses in the construction area, but there will be no parking on Logan Street between Eighth Street and Ninth Street.

Overall construction is anticipated to be complete in November 2026.