Come celebrate author Terry Crain’s new book on Beatles memorabilia, NEMS and the Business of Selling Beatles Merchandise in the U.S. 1964-1966, at the Carmel Barnes and Noble, 14790 Greyhound Plaza, during the Local Author Book Signing Event. The event will be from 7 to 9 p.m. on Saturday, Dec. 14.
Graphic provided
Crain’s book covers the approximately 150 licensed items sanctioned by the band’s management company, North End Music Stores (NEMS), that dotted store shelves and helped fuel the band-crazed fan during the time right after the band landed in America and performed on The Ed Sullivan Show.
Crain said, “There were so many unique Beatles items that came out in the States during that first rush of Beatlemania – games, dolls, toys, wigs, jewelry, clothes, school supplies, bubble bath. This book looks at these as well as personal stories from the fans who owned them.”
In addition to the dozens of wonderful reflections and quotes from fans sharing their original memorabilia experiences, the book features contributions by Beatles memorabilia experts and notable authors Jeff Augsburger, Perry Cox, Jude Southerland Kessler, Bruce Spizer, Al Sussman, Piers Hemmingsen and more.
The task of documenting original Beatles memorabilia and identifying the companies involved, as well as their dealings with The Beatles’ management, NEMS, and a plethora of lawyers, was a daunting one.
“We’ve assembled as detailed a book as possible given the lack of record-keeping and the inaccuracies of time,” said Crain. He also makes clear that the book is not a price guide, but “a showcase of Beatles memorabilia. Not only this, it is a detailed account of how manager Brian Epstein and NEMS dealt with licensing, and a lesson to all performers on what not to do!”
This 11″ x 11″ hardcover coffee-table style book has over 600 images (mostly in color) and contains 232 pages. The book will have a limited edition run of 1,000 copies. Click here to see previews of the book.