Indiana Diaper Bank launches virtual holiday support campaign

Indiana Diaper Bank, the only such bank in the state of Indiana, has launched a virtual campaign and diaper drive – #sharethelove – taking place now through Jan. 2, 2021.

Started in 2017, Indiana Diaper Bank is a nonprofit bringing awareness and assistance to parents in need.  The need for diapers and baby essentials, although always great, has skyrocketed since COVID-19 hit, and it doesn’t seem to be lessening.

The amount of assistance the Indiana Diaper Bank can provide depends on the stock on its shelves. This stock has been greatly reduced due the increased demand in diapers, pull-ups and wipes, combined with not being able to host the average five diaper drives/month since March.  In addition, with businesses struggling, donated funds have significantly decreased.

In response to this need, the Indiana Diaper Bank has launched a virtual diaper drive campaign called #sharethelove.  Making the event virtual allows for a safe format while continuing to practice social distancing.

This campaign has a twofold purpose. First, Indiana Diaper Bank aims to foster a supportive online environment where parents can build one another up – and acknowledge that support is essential in helping parents achieve their best. Indiana Diaper Bank invites all to share positive thoughts and uplift one another, using #sharethelove.

Parents put everything they have into loving and caring for their babies. Yet, in a new Pampers survey conducted among moms, 9 out of 10 worry they aren’t doing a good enough job.

“For me, motherhood has been an incredible experience. It’s certainly the most challenging and the most fulfilling role I have ever taken on,” Indiana Diaper Bank CEO Rachael Suskovich said. “I will admit, as a mom, I am hard on myself. No matter how hard I try, I often worry if I am doing enough … or making the right decisions for my children. So, I’m striving to be kinder to myself and to try to see myself through my daughter’s eyes. She always inspires me by her unconditional love.”

The second purpose of the campaign is the diaper drive. The diaper drive aims to collect 150,000 diapers to provide to Indiana parents. This number of diapers will help lift the waitlist that Indiana Diaper Bank has taken on as a result of the COVID pandemic. Click here to visit Amazon and donate to the drive. Amazon donations will be mailed directly to the diaper bank.

Every diaper, dollar and product generated from this campaign will go directly to the Indiana Diaper Bank programs. Indiana Diaper Bank operates an open pantry and also provides thousands of diapers a month to other nonprofits that provide baby essentials to communities throughout the state of Indiana.

For additional information about the #sharethelove campaign, the event is posted on Facebook. You many also contact Rachael Suskovich at r.suskovich@indianadiaperbank.org.

Indiana Diaper Bank helps enable a healthier start to a promising future for families in need. Fulfilling the most basic baby need, diapers, is the first step toward a stronger community.

About the Indiana Diaper Bank

The Indiana Diaper Bank is a non-profit organization, formed in October 2017 by Rachael Suskovich, CEO, to address diaper need and to raise awareness about the diaper gap at a state level. It is the only diaper bank in the state. Indiana Diaper Bank has the opportunity to make a health, social and economic impact by providing families in need with free diapers, leading to a range of positive outcomes for families. These outcomes include positive changes in parental mood (reducing risk of childhood abuse); improved child health and happiness (nurturing their ability to learn); and increased opportunities for childcare, work stability and school attendance. Indiana Diaper Bank is on a mission to provide the basic essentials families need to thrive as they wholeheartedly believe that every parent needs a little help, and every parent has a little help, to give. Learn more and get involved at indianadiaperbank.org.