Local tech startup enhances customer service for home improvement industry with simple tracking links

SEE Enterprise Solutions, a Hamilton County-based technology startup, has launched its revolutionary “Project Tracking” tool thanks to the input of customers and local small business.

This tracking tool works much like trackers provided by UPS, FedEx or USPS, but for home improvement projects. the home improvement industry saw greater than 30 percent growth year-over-year in 2020.

This unprecedented surge in business, compounded with material delays, labor constraints, and infrequent communication can lead to a frustrating and unsatisfying experience for everyone involved. The TraksOS Tracking tool solves this problem by allowing customers to see the status of their project in a simple, easy to understand page, with upcoming milestones and action items. Not only do customers get peace of mind, but business owners can spend their time focusing on completing their projects and reducing their backlog faster. The result is greater transparency and peace of mind for customers.

The TraksOS Tracking Links were viewed hundreds of times during beta testing. The businesses participating in this testing also saw a significant decrease in calls or emails inquiring about the status of their project. At the same time, when surveyed, 90 percent of customers said they found the links to be incredibly helpful, and they didn’t feel the need to call or email because they could see what was happening with their project in real time.

Stacy participated in the Beta Testing as a business owner. She said, “The TraksOS Tracking Links were a huge help! I got my day back. Previously, I would be fielding calls from customers, answering emails, and reaching out to my team for information. With the tracking links, I could focus on solving supplier issues, rather than explaining them all day.”

Ed Buis, a customer who used the Tracking Links described his experience. “I liked that I could quickly check on the status of my project, without having to call or email. After having a Tracking Link like this, I am more likely to choose a business that will offer this kind of transparency over one that doesn’t. This made my whole experience less stressful and easier to deal with.”

Brendan Elmore, the creator of the product, described his motivation. “There are some problems businesses can control and others they can’t. Customer Service is one that can be controlled. There is no reason the Home Improvement industry needs to operate like it is still 1999. I wanted to create an easy, but powerful tool, that lets small businesses offer the same level of fit and finish in customer service as the big guys.”

The TraksOS Tracking Links are completely free for both Businesses and customers to use. For Businesses to create an account and get started, they can go to tracking.TraksOS.com. They can also download the “TraksOS” app from the Apple App Store on their phone or tablet. Customers can feel comfortable asking for tracking links, knowing there is a simple, easy to use solution out there.